About

HELLO@RAJLAXMIJAIN.COM / +1 (917) 443-5640
RAJLAXMIJAIN.COM / MANHATTAN, NEW YORK

Under

  Digital Postcards Web Experience

Timeline: 4 weeks

Scope: Art Direction, Identity, UI/UX, Motion

Collaborators: Solo Project

Say the unsaid. A digital experience designed and created to liberate you.

Under is a website that encourages people to reflect and say the things left unsaid. The thoughts that we hold inside. The phone calls we never made. The letters we never wrote. The messages we never sent.

 

Between stimulus and response our thoughts are subject to constant deconstruction and reconstruction. In that space we have the power to choose our response and in that response lies our growth and our freedom. Under allows users to create their own digital postcards with a set of keywords and send them to loved ones.

Onboarding Screen: Instructions & Demonstration

Interface: Creating A Digital Postcard

Lean Branding: Typography, Colors, Graphic Elements

Branding: Wordplay, Imagery Experiments

Lo-Fi Wireframe: Initial Sketches

Lo-Fi Wireframe: Initial Sketches